Lakme Absolute Sculpt Studio Matte Lipsticks

     Lakme Fashion Week is here and with it Lakme is launching 15 new lip shades! It is all about the sculpted look and after the sculpted face and eyes have created such a storm it is time for sculpted lips to be the next talk of town. In collaboration with Anamika Khanna, who is the grand finale designer, a mini unveiling was organized for bloggers and the media at the designer’s store in Kolkata. We got a chance to try out 7 shades from the collection and also see the work-in-progress models of Anamika’s collection.

Purnima Lamba, Head – Innovations, Lakme

Trying out the lippy called Red Flame from the range

     Purnima Lamba, Head – Innovations, spoke to us about these new matte lip shades soon to be launched as Lakme Absolute Sculpt Studio Matte Lipstick. They give the color intensity of a matte lippy but sans the dryness ie they have a soft/semi matte finish. In spite of this they last for a long time. We got to try some of the shades and I was drawn to one called Red Flame. For some strange reason it was the one shade that I kept picking up no matter how times I inspected the pile of colors at different times. It was a gorgeous red shade and it lasted 5-6 hours after eating/drinking and that too I removed it in the end. It did dull down a bit after the meal but still didn’t leave my lips patchy or n*de at any point.

Work in progress models of Anamika’s show

Posing with the grand finale designer Anamika Khanna

     Anamika has built her collection around the “sculpt” concept and will be featuring bright vibrant colors inspired from the lipsticks. In the International fashion scene architectural design has shown a great influence currently and she wanted to bring the same concept to Indian wear. We got a sneak peek at some of the kinds of structured clothes that might be a part of her final collection. There were so many gorgeous pieces on display in her store…laces, beads and sequins! I was completely enamored by some of them. Quite excited to see how the completed collection will look like. The lipsticks are expected to hit the market at the end of this month and are definitely worth a look at. Btw I was unable to capture the swatches for you but do head on down to Pout Pretty’s fb/instagram account and you can check them out there. I will be seeing ya soon!

Spotted these gorgeous beauties! Love, love, love the black one on the left